In reading Tweetspeak's Top 10 post this week, I was surprised to discover that you can actually buy friends and followers on the internet. That's right, for a bit of chump change, you can enhance your brand by adding something like... say... 200,000 Twitter followers! The goal: increase your brand image (even if your brand is yourself). The quid pro quo: money. I suppose it shouldn't surprise me that we have arrived in this brave new world. After all, I'm a part of it.
To Wit: Avatars and Followers
The marketers promised an inundation of friends, of followers, and adulation. To wit: Klout Cache for a buck ninety-nine powered by bots of Intertwitter.com.
Dan Nainan achieved his digital conquest in the time it took his Visa to process. The click of the mouse, the swipe of a card granted him two-hundred thousand avatars.
What used to be gained by honing and crafting comes easily now with image transacting. But Dan and his "friends" don't split virtual hairs-- we've been buying and selling each other for years.