We live in an era of bite-sized wisdom, of perpetual self-help, of too many mini-gurus. Yesterday, I cruised Twitter for less than thirty seconds, and in that thirty seconds, I found all the answers to life's pressing problems. Allow me to recap. Mini-Guru No. 1 shared how I might maximize my profit by working less and living more.
Mini-Guru No. 2 offered a pinnable platitude (a cliche, really) about who-knows-what-? by stringing together an embarrassing number of pseudo-Christian words that were meant to inspire my faith.
Mini-Guru No. 3 instructed me on the "6 Ways to Avoid Delayed Adulthood," an article that was strong on motivation and short on substance.
[tweetherder]This is the way of so much of our media these days--strong on motivation and short on substance.[/tweetherder]
(Let's drop the pretense. I'm just calling it like I see it. Straight, no chaser.)
It's a motivator's market these days, and the market is always open. People have questions. These gurus have answers (or so they claim). Answers are marketable things. But is it really as simple as the internet motivators say? Can I maximize profit without work? Can faith be inspired without substance? And how can any ill be cured in Six Simple Steps (Patent Pending)? The question governing all of these questions was asked by my internet acquaintance Myles Werntz:
If your profile includes:
Thought-leader Sought-after Visionary Champion
I have a question:
Who gave you that title?
— Myles Werntz (@theonetruemyles) June 17, 2017
This brings me to the problem, a problem I'll unpack a little more this week.
THE PROBLEM Modern self-helpism is built upon this little self-aggrandizing untruth: Failure can be avoided if you apply the right formula, my formula.
Hope as you might, following cliche after cliche will not help you avoid the pain of failure. Personal. Professional. Moral. Spiritual. Failure will happen. This isn't a truth that sells well in the market, but that doesn't make it less true. So, this week I hope to convince you to bypass so much of the guru-spun motivational gobbledygook of the day and to take an honest inventory of your failures. I hope to convince you that this inventory of failures is where true growth starts. Personal. Professional. Moral. Spiritual.
Where should we start, though? How about here: today, scroll through Twitter, Facebook, your favorite lifestyle magazine, and identify the mini-gurus, the people who'd give you easy answers to very complicated issues. What substance are they offering? Any?
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